• Ariana & Evans - Kaizen - SHAVING SOAP

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  • Ariana & Evans - Kaizen - SHAVING SOAP

    Ariana & Evans is a new kind of luxury brand for traditional wet shavers and lovers of fine fragrances. A&E offers unparalleled performance, superb scents and terrific value.  Ariana & Evans. made it their goal is to push the envelope, create new boundaries and bring the shaving community products that are uniquely different, edgy and without compromise.

    Project Kaizen - To Constantly Improve
    This new soap base has been in the works for a very long time. When Ariana & Evans created their first shaving soap, their goal was for their base to be considered among the top soaps in the industry. Ariana & Evans believes they accomplished this. They immediately started work on improving their first base and subsequently introduced a new base which included the addition of yoghurt and manteca (pig fat). This improved the lather, post shave & consistency. That release really launched their brand. They started to hear words like elite, top tier etc. they were not sure what that means, but it definitely increased their profile worldwide. Many considered that base among the top 1-5 bases in the industry. They knew they could do better and secretly embarked on project Kaizen. Last year (2019) saw many artisans raise the bar. The top soaps were interchangeable. Several artisans were vying for top spot and many could arguably make this claim. Ariana & Evans decided to hold off introducing Kaizen until the dust settled. Instead, Ariana & Evans tweaked the previous base, keeping the same ingredients and just changed up the ratios. they introduced that updated base with Asian Pear. That updated base further improved slickness and density of lather. This was just a bridge to Kaizen. Kaizen is a game changer for Ariana & Evans. The goal was to be strong in all categories. These included:

    1. Affordability

    2. Ease of use

    3. Creaminess

    4. Density of lather

    5. Slickness

    6. Residual slickness

    7. Cushion/ protection

    8. Longevity of lather

    9. Moisturizing

    10. Great post shave (hours after the shave)

    Kaizen hit all the goals set forth and more. Ariana & Evans very proud to introduce their first soap by the same name, Kaizen.

    Scent: Scent Notes: Mandarin, Calabrian Bergamot, Lemon Peel, Neroli, Honeysuckle, Green Apple, Rose, Tobacco Absolute, Haitian Vetiver, Sandalwood, Cedarwood

    Ingredients: Stearic Acid, Beef Tallow, Aqua, Goats Milk, Potassium Hydroxide, Kokum Butter, Shea Butter, Castor Oil, Cocoa Butter, Sodium Hydroxide, Glycerin, Manteca, Aloe Juice, Avocado Oil, Hemp Seed Oil, Apricot Kernal Seed Oil, Lanolin, Agave, Slippery Elm, Sodium Lactate, Xanthan Gum, Silk Amino Acid, Tussah Silk, Marshmallow Root

    Size: 4 oz

    Artisan Made in the USA

    Ariana & Evans

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